What's this bit about?

The mirror may suggest otherwise, but you are the campaign – here’s how to cut it as the figurehead of your own revolution.

We’ve got a couple of handy tools for you: first is a personality test that dispenses advice on how to play to your strengths and overcome your weaknesses. You probably don’t have any, of course, but just to be sure.

The other is a viral tool that makes you realise just how popular you really are, and therefore how you can get a message out to your thousands of admirers using the magical power of the internet.